At MTV, although the audience is smaller, I found it more interesting to deliver news to a specific group of people, because my story then did not have to try to be all things to all people.
You have a specific, defined audience-at MTV, they assume the audience to the news is 15 to 30 years old and they do a lot of research about the things they're interested in.
At MTV, it's very nice sometimes to be able to be very specific. Specificity really makes a news story interesting because you can color it in that personality.
I worked at NBC and MTV for two years, and it was very interesting to see the comparisons of audiences and the way that I would have to present a story to the two different places.
If the breaking news story had to do with hard news, politics specifically, I had a lot to do with it. If it had to do with music, Kurt Loder was more involved.
It's not like I just have to go to Washington and go to the White House everyday, and go to the same press conference at 10 in the morning and then be briefed at 4 in the afternoon, and then get a story on at 6.
Online, you have things like Slate Magazine, which has a lot of commentary and analysis of stories, so it gives you a fuller picture. I would compare that to a news magazine or the New Republic.
