For Oakley, I'm basically a media vehicle for them to promote the product. For me, it's both, I get a salary from them, but I also get great products so it just kind of works, continues on.
My experience and what I do in snowboarding is really quite independent of the industry and the more independent it is, the more pure and better I feel about snowboarding.
So I've been pushed farther and farther out into the mountains, but at the same time realizing that that experience is really nice and I'm glad I'm getting pushed out there farther.